PRISMA (AI Reading Robot) is an artificial intelligence and award-winning text processing technology customised for Hong Kong languages. It consists of 3 core technologies including Search Engine, Text Mining, and (Trilingual) Natural Language Processing (NLP). These enable it to understand and categorise structured and unstructured text data including slang, idioms and buzzwords.
 Hong Kong ICT Awards 2016: Best Smart Hong Kong (Big Data Application) – Silver  The natural language processing (NLP) technology in PRISMA is unique. It is capable of processing trilingual texts (Traditional Chinese, Simplified Chinese and English) simultaneously, and is tailor-made for the multi-cultural Hong Kong market.
What PRISMA can do for your business?
Achieve real time performance
Make timely strategic decisions
Improve user experience
Increase workforce productivity
Reduce labour costs
Build relevant taxonomy
Process and understand text data quickly
Detect and correct typos
Categorise content accurately
Detect sentiments objectively
Tuneable for future updates
Applications of PRISMA
Customer Feedback Processor
PRISMA, while screening customer feedback, uncovers the correlations between text data and enterprise objectives by extracting and categorising key information. It allows enterprises to gain a clearer and more comprehensive insight into customer behaviour and their needs.
PRISMA-powered chatbot can automatically respond to users’ enquiries based on pre-set service categories. It can be widely applied to e-services platforms, e.g. online customer service. It allows enterprises to provide high service quality during non-office hours.
PRISMA quickly and objectively detects and classifies documents into categories by keyword. It allows enterprises to perform knowledge management by systematically centralising documents and building archives.